Our client is a promising European e-commerce startup with a primary objective of developing an integrated business-to-business platform.
Detailed information about the client cannot be disclosed under the provisions of the NDA.
Innowise Group was approached by a client seeking to develop a robust B2B platform facilitating business relationships between retailers and suppliers. The goal of the multi-vendor ecommerce marketplace development was to create a feature-rich platform that would support both parties in their day-to-day operational workflows. For just-in-time production, the solution should provide real-time inventory and sales data, as well as a marketplace with intelligent product suggestions, and communication tools for wholesalers and retailers, including contract management and delivery tracking.
The client had an existing web platform that partly supported basic features. Its monolithic architecture and poorly written code, however, made adding new features difficult.To address this issue, our team embarked on a comprehensive refactoring process, completely reworking the existing codebase. Our main task before B2B marketplace development was to divide the monolithic architecture into microservices, enabling flexibility and independent deployment of new functionalities. Besides software reengineering, we integrated the platform with the latest point-of-sale (POS) terminals through Zettle and FlexPOS integration services, allowing for convenient and secure transactions.
As a result of the multi-vendor ecommerce marketplace development, Innowise Group created a flexible B2B platform that caters to the needs of partner brands. The marketplace features real-time inventory and sales data, enabling businesses to access real-time product data. In addition, it provides automated reordering capabilities, simplifying the procurement process and ensuring smooth supply chain management.
The web-based application includes a user-friendly chat designed to facilitate communication between business partners. Chat rooms serve as centralized spaces for suppliers and retailers to interact, collaborate, and manage contracts.
Leveraging the power of big data, the platform features a smart recommendation system providing personalized suggestions for successful business partnerships. Besides automating standard B2B processes, the platform integrates with popular eCommerce services like Zettle and FlexPos.
Once we collected and documented the client’s requirements, our project team initiated the B2B marketplace development process. The team provided cloud support services by hosting the application on Azure. To address issues with pipelining, we implemented the necessary optimizations to ensure smooth data flow.
We deployed the application on Linux OS. Our team worked on resolving bugs, providing support, and undertaking web development tasks to upgrade the platform’s functionality and add new features. The existing monolithic architecture and poor code quality posed initial challenges, so we used Azure services to transition to a more scalable and flexible cloud ecosystem.
We encountered a critical issue during the project in the lack of a clear roadmap and release schedule.To overcome this, Innowise Group’s project manager created a comprehensive delivery plan outlining major integrations and features to provide clear development milestones.
Throughout the multi-vendor ecommerce marketplace development, the team focused on web design, bug fixing, and Azure support, continuously iterating and improving the codebase. Currently, our team is focused on incorporating fresh features into the platform, expanding vendor capabilities, and introducing enhancements related to warehouse goods management.
As a result of the B2B marketplace development, we delivered a comprehensive all-in-one platform focusing on business intelligence and automation. The solution enables retailers and brands to establish business relationships while supporting their everyday workflow.
The significant achievement is the consolidation of multiple ecommerce functionalities within a unified platform, providing suppliers and retailers with a centralized hub for managing their operations.
The automation of common B2B processes, including order management, invoicing, and contract generation reduces repetitive tasks, attracting new clients to the platform. As a result of working with Innowise Group, the platform’s number of connected partners increased by 39%. The intelligent recommendation system improved partner selection for retailers. Furthermore, businesses experienced a 15% reduction in order fulfilment time, ensuring faster delivery and increased customer satisfaction. Leveraging big data and platform interactions, the system effectively matches retailers with suitable suppliers, facilitating mutually beneficial partnerships.
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